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Media Buyer

  • Date 14, July 2023
  • Job Type Full time (Remote)

Media Buyer Job Description


Are you passionate about creating impactful marketing campaigns that drive results? Do you have a knack for
understanding target audiences and utilizing advertising platforms to their fullest potential? If so, we invite
you to join our team as a Media Buyer at Alfacreators. In this role, you will be at the forefront of crafting
and executing strategic media-buying campaigns that optimize revenue and engagement for E-commerce brands. Your
expertise in platforms like Meta (Facebook, Instagram) and Google Ads will be crucial in ensuring our clients'

Job Responsibilities:

  • Collaborate with our clients and internal teams to gain a deep understanding of their goals, target audience,
    and overall marketing objectives.
  • Strategically plan, create, and execute media-buying campaigns on platforms such as Meta (Facebook, Instagram)
    and Google Ads (Search, Display, Shopping) to generate increased traffic, conversions, and revenue for
    E-commerce brands.
  • Conduct comprehensive research to identify key market trends, competitor strategies, and audience behaviors.
    Leverage this insight to inform campaign targeting and creative decisions.
  • Effectively manage and optimize ad budgets, ensuring maximum return on investment (ROI) and cost-efficiency for
    our clients.
  • Collaborate closely with our creative team to develop compelling and impactful ad creatives that resonate with
    the audience, capturing their attention and driving engagement.
  • Monitor and analyze campaign performance metrics using tools like Google Analytics and Facebook Ads Manager.
    Utilize these insights to generate comprehensive reports and provide recommendations for continuous campaign
  • Stay updated with industry developments, algorithm changes, and emerging advertising technologies. Ensure that
    our media-buying strategies remain innovative and effective in a rapidly evolving landscape.
  • Act as a vital liaison between clients and internal teams, delivering regular updates, performance insights,
    and strategic recommendations to foster strong partnerships and drive client success.

Applicant Requirements / Qualifications:

To thrive in this role, you should possess:

  • A proven track record in planning, executing, and optimizing successful media-buying campaigns on platforms
    like Meta (Facebook, Instagram) and Google Ads (Search, Display, Shopping).
  • Strong analytical skills, allowing you to conduct thorough research, interpret campaign performance data, and
    make data-driven decisions to optimize results.
  • Creative flair and the ability to collaborate effectively with creative teams to develop compelling ad
  • Proficiency in utilizing tools such as Google Analytics and Facebook Ads Manager to monitor and analyze
    campaign performance.
  • Excellent communication skills to act as a bridge between clients and internal teams, providing updates,
    insights, and recommendations.
  • A proactive and adaptable mindset to stay up-to-date with industry trends, algorithm changes, and emerging
  • A passion for digital marketing and a desire to create impactful campaigns that drive business growth.

Join our team at Alfacreators and play a pivotal role in crafting and executing media-buying strategies that make
a difference for E-commerce brands.

To apply, submit your resume along with a cover letter detailing your relevant experience and why you're excited
about this opportunity. Let's shape the future of digital advertising together!